29 November 2023MOTHandRUST turned 13 years old on November 4th! As the founder, I can't help but wonder if this coming year will be difficult due to this infamous number... I don't wonder too long however, as I am not a particularly suspicious person.Triskaidekaphobia, the fear of the number 13Historically, much of the western world such as the United States, Canada, Australia, the United Kingdom and Europe has viewed the number 13 as unlucky. Hence, the 13th floor of some buildings are omitted.Tetraphobia, the fear of the number 4China, Taiwan, Singapore, Japan, Korea, and Vietnam, as well as in some other East Asian and South East Asian countries, have traditionally see the number 4 as being the unlucky number. Therefore, it is not uncommon for some buildings here to omit floors with numbers that include the digit 4. Some also omit floor 13 for good measure.Heptadecaphobia fear of the number 17You do you might notice that the elevator goes straight from the 16th to the 18th floor in some buildings in Italy. Indeed, it is the number 17 that is unlucky.Well, our 4th year was a very good one, so perhaps our 13th will be as well. And also our 17th year. Onwards!
5 April 2023
Isn't it disappointing when you've got a really great project, but those you share it with don't seem to think it's that great? Isn't it even more disappointing to discover that they don't think it's that great because you didn't communicate it very well?
What is the point of calling out the key part of your project—if no one will take the time to read it all in order to understand it? This key part may as well not exist, right?
Have you thought about the people you are sharing your project with? What are the top three things they are looking for? Are you giving this to them? How long will they realistically need to read through everything?
These are some questions I bring up in a portfolio workshop I've been teaching to architecture students at Central St Martin's here in London for a few years now. It's popular and I really enjoy it! I would like to open this up to other universities in London, so if anyone out there is interested, please contact me to discuss.
Design students all have the software and skills to put together a portfolio of their work. However, because they haven’t studied graphic design, they often don’t know how to communicate what they need to in a really effective way. And if they are not showing their work in its best light, they may not be getting that job. Or they may not be selling that idea to a client.
4 November 2022The design studio of MOTHandRUST is 12 years old today! Feeling particularly grateful for all of our clients, many of which we have been working with for many years. Bring on the next 12 years!
26 April 2022
Emelie and I speak often about the fact that so much of the graphic design that we’re exposed to in our mainstream media is from the US and Europe. It seems like we see the same trends over and over again, and it gets pretty samey-samey. From where we are, graphic design from around the world is not very accessible. We know that people are creating amazing things out there, in all corners of the globe—wouldn't it be nice to see more of that for a change?
In an age of globalisation, we want to offer a broader perspective, interest, and appreciation of different cultures and voices. Our Instagram page, @ThatDesignerOverThere features graphic designers who are not from the US or Europe. We are introduced to their work, their workspaces, their challenges, what inspires them and what they are optimistic about.
Please do have a look and follow us. And we are always looking for designers to add their voices to this project.
4 November 2021
Today the design studio of MOTHandRUST turns 11 years old! I am waiting for everyone so we can go celebrate after a really REALLY busy day.